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Visual Merchandising: Calvin Klein

March 22, 2018


Collaborating with Los Angeles-based artist Sterling Ruby, Belgian designer and current creative director of Calvin Klein, Raf Simons, reinvigorated NYC's Madison Ave flagship with a monochromatic yellow paint job - plus the scaffolding to match. The slim ceiling-high pipes throughout the location are adorned with colorful props resembling mops, circular and rectangular masses utilized as both props and furniture, and chunky red hangers accompanied by swanky blazers and knit tops. Also inclusive to the visual + merchandise assortment are cowboy boots, handmade quilts, and garments with plaids and stripes reminiscent of classic Americana.


Calvin Klein: Paris, France. (pictured below)



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